Digital Marketing

View Case Studies By Category:

Strategic Growth in ZK Technology: Enhancing Market Presence and Visibility

Project Overview

An emerging Shard ZK project aimed to achieve hypergrowth within the competitive decentralized finance (DeFi) sector, our consultancy was tasked with developing a comprehensive PR strategy and event engagement plan. This strategy was designed to leverage the projects unique zero-knowledge (ZK) technology and position them distinctively in the market.

Boosting Growth for a Start-up Media Technology Company

Project Overview

In June 2020, we were engaged by a start-up media technology company with an innovative platform that reshapes media consumption with its unique ‘Infinite Scroll’ feature. The company aimed to curate, promote, and discover media, showcasing immense potential. Our task was to enhance user growth, stimulate business development, and pave the way for investment opportunities.

Launching and Expanding an eSignature Startup

Project Overview

PingSign was launched by a team based in Devon to fill a niche in the growing eSignature market. Their aim was to create an affordable and simplified alternative to the existing complex eSignature options. Our task was to establish a unique place for PingSign in a crowded market, grow its social presence, generate engaging content, and source new business opportunities.

Bolstering Social Presence and Marketing for a Car Listing and Sales App

Project Overview

Bumper, a platform for buying and selling vehicles, was established by two entrepreneurs in Manchester with a goal to simplify and reduce the costs of car transactions across the UK. Despite having agreements with various car dealerships and verified purchases, the user base needed a boost to ensure business viability. The key challenge was the infrequent nature of car purchases, questioning the stickiness of an app that is only needed sporadically.

Orchestrating a High-Impact IDO for a DeFi Venture

Project Overview

In the bustling landscape of Decentralized Finance (DeFi), a promising startup approached Red Souk to facilitate their Initial Dex Offering (IDO). Tasked with conducting a resonating IDO, we aimed to maximize the event’s impact and reach to ensure successful fundraising and optimal token launch.

Constructing and Cultivating a Vibrant Community for a DeFi Project

Project Overview

In late 2022, a disruptive DeFi company sought Red Souk’s expertise to lay the foundation for a robust and active community, a critical element for any emerging project in the decentralized finance space. The firm needed to establish a thriving Discord Server, create a feedback mechanism, institute a tester program, train AI bot support, and much more, all while ensuring seamless user engagement and growth.

Revitalizing a Multi-Million Pound App Development Agency

In the wake of financial turbulence leading to mass layoffs, a leading app development agency based in Manchester turned to Red Souk to restore its revenue stream and revitalise its business model. Left with a core team of developers and a single business development officer, the company needed innovative strategies to regain its market position and restart growth.

Catalysing Online Growth for a London Consulting Firm

Project Overview

In mid-2023, a London-based consulting firm turned to Red Souk to navigate a critical phase in its digital journey. Their needs were multifold: a prompt website launch, SEO optimisation, improved backend security, ad hoc conversion rate optimisation (CRO) advice, and a formal marketing strategy development. All within a tight deadline and with the additional challenge of coordinating with a third-party design company.

The Red Souk